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Published on June 17, 2013

Benefits of e-Detailing

Benefits of e-Detailing

As with most things these days, everything is turning digital. Why use endless amounts of paper when you could be using a digital device which can be updated for years to come! e-Details are currently being trailed and tested by many pharmaceutical companies across the globe as ways to maximise sales force time with customers, [...]

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Published on January 18, 2013

Digital education – improve or harm the next generation?

Digital education – improve or harm the next generation?

In the news this week a school in Bolton, ESSA Academy displayed their forward thinking teaching – every pupil and teacher has an iPad. The traditional pen and paper method has not been completely scrapped from their classrooms but the focus of this school is certainly on the digital. The head teacher simply believes technology [...]

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Published on November 16, 2012

The art of communicating with your patients

The art of communicating with your patients

The simple act of communication is not always so simple to do. Being a dental professional there is a pressure to communicate effectively with patients to recommend treatments and educate them about their oral health. Yet the truth of the matter is, taking the time to communicate effectively can be difficult, especially when we are [...]

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