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Archive for the ‘Dentistry’ Category

Published on April 11, 2012

The Dental Landscape: Edition Two

Drum roll please…Ta Dah! For all our readers out there we’d like to proudly present the long awaited second edition to our extremely popular Dental Landscape Factsheet! This time round we’ve complied a handy, PDF file (or if you’d prefer a hard copy, please contact Ed@stockdalemartin.co.uk and we will send you one) which focuses on […]

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Published on April 11, 2012

Debate: Direct access to dental hygienists; for and against

As many of you have probably heard and read about in recent weeks, the GDC are planning to allow direct access to dental hygienists and other DCPs. So the question on everyone’s lips is, what will this mean for the dental team and their patients? Currently, both the ‘Standards Guidance’ and ‘Scope of Practice’ state that all […]

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Published on March 22, 2012

Could ‘Five a Day’ be damaging your children’s health?

As we all know and hear about in our day to day lives, we must consume our ‘five a day’ to be healthy individuals. Reminders of this are plastered over food product packaging, non-stop adverts using the slogan as a USP, and TV programmes like ‘The Biggest Loser’ reminding us why we should listen. But […]

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Published on February 29, 2012

Progress or the Emperor’s new clothes?

Earlier this week I was in a car being driven to the airport when I noticed that the rear-view mirror had been replaced by a screen linked to a camera somewhere on the back of the car. The screen was located where the rear-view mirror would normally have been, and was the same size and […]

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Published on February 23, 2012

StockdaleMartin Materials Nominated for Pharmacy Award

We have just found out that a series of materials we designed and produced for one of our Healthcare Clients has been nominated for a prestigious ‘OTC Marketing Award’.  The award is for the Best OTC Pharmacy Support Package and is one of their few non-entered for awards, so our materials have been selected by […]

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Published on February 21, 2012

Our top tips for Dental Marketing

Ever wondered what the best way is to communicate with the public on oral health issues? How to approach dental professionals? Or create lasting client relationships? We have the answers right here! We’ve been busy devising a list of top dental marketing tips from our lovely owners, Ed and Tracy, who really know their stuff. […]

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Published on February 16, 2012

Pharmacies adopt new media technology

New media technologies are increasingly becoming an everyday part of our lives, from watching films to receiving the latest news updates. The possibilities are endless and over the past year the healthcare and pharmaceutical industry have begun to embrace these technological developments. One of the most recent developments is a tool for new media technologies, […]

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Published on February 13, 2012

Camera, lights, action!

This week, Ed and Rachel have been creating content for an exciting project, involving the use of multimedia techniques to help assist and train sales representatives for one of our clients. With the help of our film crew and Professor David Barlett, consultant in restorative dentistry and Head of Prosthodontics at King’s College London Dental […]

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Published on February 2, 2012

NHS dentistry cash boost to increase access, but is this the answer to a nation of healthy teeth?

Yesterday, Andrew Lansley, UK Health Secretary announced a proposed £28 million boost to increase access to NHS dentists. The money will be spent on expanding local services such as more available appointments and care for people who cannot travel to a dentist. This move supports the Government’s drive to improve oral health in the UK, […]

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Published on January 20, 2012

Announcing “The Dental Landscape”!

Here at StockdaleMartin we’ve got a bit of a reputation for knowing our way around the world of dentistry, and our clients come to us for our insight into the dental landscape – the facts and figures. Well – drum roll – we’d like to announce The Dental Landscape, a booklet packed full of handy […]

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